Retailers Get Tables Turned On Them For Black Friday

11/27/2013 | Andrew Sharpe

Marketing Agency Lets Retailers Know How Their Customers Feel     (Vancouver, BC, Nov. 26, 2013) As more and more shoppers head out to beat the holiday rush to get discounts on ‘the world’s greatest gifts’ for those on their shopping lists, Black Friday sales continue to increase each year. This, in itself, may not seem like […]

Get More Out Of Black Friday By Making It Your Own

11/23/2013 | Andrew Sharpe

Looking at the current Canadian retail scene I can only imagine how it once was for Black Friday in the U.S.  As recently as just four years ago, there were probably only a few dozen Canadian retailers participating in Black Friday; for these early adopters, having a Black Friday sale was certainly a unique selling feature and benefit […]

25 Holiday Marketing Tips and Ideas

11/22/2013 | Andrew Sharpe

GUEST CONTRIBITOR:   As I started doing my own research for my Black Friday blog I came across this very comprehensive article by Brian Morris on the website.  And even though some of the items on this list may seem basic and obvious, you’ll find that they’ll serve as an important reminder. After […]

Black Friday Deals Will Draw 94% Of Consumers To Online Sites

11/22/2013 | Andrew Sharpe

GUEST CONTRIBUTOR: @RetailTouchpoints As many as 94% of consumers plan to go online to find Black Friday deals, according to a study conducted by Brad’s Deals, a savings site with more than 11 million daily email subscribers. Of the online Black Friday shoppers, 86% expect to visit at least three stores and 28% plan to visit […]